Shreyash Krishna

Selected Work

Improved a digital lending app from 2.2 → 4.4 by redesigning repayment journeys, simplifying loan servicing, and rebuilding user trust.

Focused on repayment UX, customer sentiment analysis, app reliability, and operational efficiency for tier 2 and tier 3 users across India.

Impact: 4.4 App Store and 4.1 Google Play rating • 90K → 166K MAU • Increased repayment engagement and app-store visibility

Built APIs and platform tooling to improve monetization and visibility for marketplace developers across the ecosystem.

Worked across dashboards, developer workflows, and adoption systems to strengthen marketplace engagement.

Impact: $40M revenue influence • +15% ecosystem growth • +$3.6M ARR

Rebuilt enterprise quoting and billing workflows using a microservices-based platform architecture to reduce operational friction.

Improved visibility across the sales lifecycle while simplifying quote generation and order conversion for enterprise teams.

Impact: 36K+ quotes/year • +8% conversion • $1B revenue supported

Built mobile-first lending and collections journeys to simplify repayment tracking, servicing, and customer engagement.

Worked across API-driven systems and repayment workflows to improve scalability and reduce operational dependency on offline servicing.

Impact: 600K users • ₹9 crore/month collections • +84% MAU growth

Start with business impact: Focus on measurable outcomes.

Simplify journeys: Reduce friction in key flows.

Build scalable systems: APIs and platform thinking.

Prioritize ruthlessly: Impact over features.